9月24日,深圳數字藝術公園A-Park迎來了一群特殊的「鵬友」,「你有音樂,我有故事」,他們用美妙的旋律和真實的故事創作出給深圳的「城市情書」。由EyeShenzhen舉辦的深圳全球傳播使者年度活動發布暨iStory我的深圳故事分享會在深圳郎朗音樂世界成功舉行。
Shenzhen Global Communication Ambassadors Annual Events Launch & iStory 「My Shenzhen Story」 Sharing Session kicked off at Shenzhen Lang Lang Music World in Futian District on Sept. 24. The event gathered people around the world to listen to the global communication ambassadors』 stories and learn about the upcoming projects jointly planned by EyeShenzhen and the ambassadors.
深圳全球傳播使者年度活動及EyeShenzhen內容共創計劃正式發布,今後將以「創新深圳」、「藝文深圳」、「綠美深圳」、「活力深圳」、「滋味深圳」等不同主題開展使者傳播系列活動,以使者沉浸式體驗的方式講述他們的深圳故事、灣區故事、中國故事,通過創意科技賦能逐步打造大灣區沉浸式故事中心(GBA StoryFutures)。此外, 「EyeShenzhen內容共創計劃」也將充分融入目前全球城市營銷理念,結合「興趣社交」與「事件營銷」 特點策劃垂類短視頻拍攝、國際社群活動,邀請使者通過自身專業領域優勢以及在各自故鄉的資源優勢等進行內容創作和。同時,共創項目還將結合不同階段的「城市主題」發起創作邀約,例如通過高交會,文博會,讀書月,設計周,進博會、亞運會等重要展會活動,從不同視角講述深圳創新發展的故事。
The event, organized by EyeShenzhen, announced that Shenzhen Global Communication Ambassadors Annual Events Plan and EyeShenzhen Content Co-creation Plan were launched.
EyeShenzhen will prepare a series of amazing activities for its ambassadors in various topics namely Innovative Shenzhen, Creative Shenzhen, Green Shenzhen, Dynamic Shenzhen and Deli Shenzhen. EyeShenzhen will invite the ambassadors to share their stories with Shenzhen, the Guangdong-Hong Kong-Macao Greater Bay Area (GBA) and China, and is planned to build story studio called GBA StoryFutures.
The EyeShenzhen Annual Co-creation Plan will invite the ambassadors to design and plan communication programs based on their interests and expertise that can be shared overseas. The project will invite ambassadors to create content to in pace with the important events, including China Hi-Tech Fair, China (Shenzhen) International Cultural Industrial Fair, Shenzhen Design Week and China International Import Expo, so that to tell the innovative development Shenzhen stories from different perspectives.
「iStory我的深圳故事」分享會環節,來自波蘭、意大利、阿爾及利亞的全球傳播使者從其不同職業發展路徑,講述了他們在深圳如何成為內容創作者、創業者、視覺傳達者的精彩故事。此外,由雅昌影像推薦的攝影師龔強作為EyeShenzhen的簽約攝影師現場分享他對城市影像的創作感悟。來自郎朗音樂世界的兩位外籍演奏者以四手聯彈的形式表達了他們從城市所獲得的音樂靈感。
During the 「iStory My Shenzhen Story」 Sharing Session, the ambassadors from Poland, Italy and Algeria narrated their marvelous experience about how they become a creator, an entrepreneur, and visual-impact influencer in Shenzhen. In addition, Gong Qiang, signed photographer with EyeShenzhen, who was recommended by Astron shared his thoughts about the city images he created. Two foreign players from Lang Lang Music World played duo music to express their inspiration of music from the city.
「我來深圳已經 9 年了,這裏有許多屬於我的回憶。我希望能夠通過在世界推廣這座城市來回饋深圳"。來自波蘭的內容創作者 Piotr Blaszak 在故事分享會上分享了他作為全球傳播大使的角色。"EyeShenzhen團隊也幫助我與波蘭最大城市波茲南市的市長進行了溝通"。
「I've been in Shenzhen for nine years. I have a lot of memories here. What I want to do is to give back to the city, basically by promoting it abroad,」 Piotr Blaszak, a content creator from Poland, shared his role of being a global communication ambassador during the story sharing session. 「And EyeShenzhen team helped me to communicate with the mayor of Poznan City of Poland, a biggest city in Poland.」
視覺藝術家、薈同學校創意藝術與設計部主任Alessandro Antonicelli也在活動中分享了他在深圳的經歷。"2019年7月,我們搬到了深圳。從那時起,我就有機會通過許多活動為深圳的教育和藝術做出貢獻。"這位意大利藝術家說。"深圳是中國設計的中心。我認為深圳對設計,尤其是對時裝設計極為重要。
Alessandro Antonicelli, a visual artist and director of the creative arts department of Huitong School in Qianhai, also shared his experience in Shenzhen during the event. 「In the July 2019, we moved to Shenzhen. Since then I had the chance and luck to contribute to the education and art in Shenzhen through many events,」 the Italian artist said. 「Shenzhen is the heart of design in China. I think Shenzhen is extremely important for design and in particular for fashion design.」
作為深圳面向全球開展城市營銷和提供國際資訊服務的全新品牌,EyeShenzhen致力於打造集多語種網站、海外社交媒體矩陣、城市數字形象平台和全球傳播使者計劃為一體的國際化數碼化傳播平台。據悉,「深圳全球傳播使者計劃」於今年6月正式啟動,該計劃精選富有影響力的高端外籍人才,包括企業家、創業者、科學家、知名網絡博主、設計師、藝術家等,目前共有約30位外籍人士加入該計劃。
EyeShenzhen, a new brand for urban marketing and global information services run by Shenzhen Daily, is dedicated to creating an international digital communication platform that incorporates a multilingual website, overseas social media networks, a city digital image platform, and a global ambassador program. The Shenzhen Global Ambassador Program was introduced in June, targeting influential foreign individuals including entrepreneurs, innovators, scientists, popular online influencers, designers, and artists. Currently, the program has attracted about 30 expats to be involved.